MHB creates digital audience platform

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Netherlands-based AV rental company, MHB, has developed a digital audience platform for MediaLane, based on a curved LED display consisting of Roe Visual Diamond LED panels.

MHB believes the system is particularly useful for lockdown broadcasting during the COVID-19 situation, for satirical Saturday night shows, quiz shows with an audience, and musical ensembles.

One client for the system is Dutch broadcasting station, BNNVARA, which used it for its popular TV quiz show, Even Tot Hier. MHB was approached by MediaLane to find a solution to enable the TV series to continue on the station. The company set out to develop a digital audience platform, enabling live interaction between the studio and an audience of 100.

Using conference connections, the audience is able to participate live during the show, much like they would during a normal live audience in the studio. The curved display, measuring 17m x 3m, makes the interaction up-close and natural.

A custom-made truss construction follows the curve of the 17m-long LED screen. It has 204 Diamond DM 2.6 panels suspended from it, connected by hanging bars and special connection locks. Using a Colorlight Z6 processor, mapping the panels proved easy, and during the show, 100 simultaneous dial-up connections were shown, creating an immense and interactive background.

“The Roe Visual Diamond screens provided a great digital canvas for this specific purpose,” stated Marten Hylkema, owner of MHB, “The curving capabilities are remarkable, creating an enhanced immersive setting and vivid colour display, which really makes the screen stand out”.

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Izzy became editor of Auditoria magazine in 2018, having previously served as assistant editor on the title earlier in her career. She is also the editor of Business Jet Interiors International, Railway Interiors International and new launch Cruise Liner Interiors International. Over the course of a decade as a business-to-business magazine editor, Izzy has covered everything from airline catering to car safety technologies, autonomous vehicles and business aviation airports. Outside of work, Izzy loves watercolour painting, live music and travel.

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